One-way links, reciprocal links, three-way-links.
There are a lot of rumors about one-way links, reciprocal
links and three-way links on the Internet. Which of these
links work best for your business and which links do you
need to get higher search engine rankings?
What are one-way links?
A one way link is a simple link from one website to the
other. For example, if you link to http://finance.yahoo.com/
and that page doesn't link back to your website then it's
a one-way link from your site to their site.
What are reciprocal links?
A link is a reciprocal link if you link to a website and
that website links back to your website. You send visitors
to the other site and the other website sends visitors
back to you.
That makes sense because all visitors leave a website
sooner or later. You can send your visitors back to search
engines or you can send them to affiliates websites that
send you traffic in return.
What are three-way links?
Some webmasters believe that reciprocal links don't help
web pages to get higher search engine rankings. That's
why they invented three way links: Website A links to website
B, website B links to website C, website C links to website
Which links will help you to get higher search engine
Good inbound links will help you to get higher search
engine rankings. None of the link types above is worth
more than the other.
It's important that the links to your website are from
related sites and on-topic. If a reciprocal link is on
a low quality page with links to every Tom, Dick and Harry
then it won't count much. However, that's also true if
the same page carries a one-way link or a three-way link.
It doesn't matter if a link is one-way, reciprocal or three-way.
It does matter if a link is on a related website. Links from
high quality websites will help your rankings, links from
garbage sites won't.
If you want to improve your search engine rankings, try
to get links from web pages that have something to do with
your site. ARELIS helps
you to find these sites.